Sunday, May 28, 2006

what has boa gone and dided?

i saw one bank of america sign and i said to myself, that has to be a huge mistake a vendor made on a sign. but then i saw two, and three, and then ten. what i always liked about boa was that their logo was simple, clean, and well-implemented. their materials were of course corporate, but they believed in lots of white space and strong, simple design. but now, oh dear. what has happened here? the contrast in colors is nearly blinding when you see a building live in person. i can't decide if what they did was a result of the client demanding it, or the designers just wanted to completely destroy the visual integrity. maybe i'm being too harsh, but check it out.


oh noes

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